AGENDA
Download Agenda
Roundtable
About AI – Thoughts within the financial sector
09:30 – 10:30
Dr. Cornelia Stengel, Partner & Financial Market and Data Protection Lawyer @ Kellerhals Carrard & Co-Director @ Swiss Fintech Innovations (SFTI)
The roundtable offers an ideal platform for cross-company exchange regarding the opportunities and challenges the financial sector faces in connection with AI. Participants will share and discuss different approaches, regulatory hurdles, and best practices in the context of several case studies. |
|
Roundtable
AI in Finance & Sustainable Investing
11:00 – 12:00
Dr. Marc Weibel – Senior Lecturer @ ZHAW Zürich University of Applied Sciences
Data-Driven ESG Insights: Discover how AI techniques such as natural language processing (NLP) and machine learning can process complex, unstructured ESG data into actionable insights for sustainable investments.
Integrating ESG in Traditional Portfolio Management: Explore how AI helps traditional portfolio managers incorporate ESG criteria, balancing sustainability with financial performance.
AI-Enhanced Risk Management: Explore how AI can monitor ESG risks, aligning sustainable investments with risk management.
Real-World Applications: Practical examples of AI-powered sustainable investing and emerging trends.
Workshop
Pathways 2035 for Financial Innovation
15:00 – 16:0
Eva Selamar, Head of Swiss Financial Innovation Desk (FIND)
Exclusive presentation of the paper published for the Singapore Fintech Festival with a challenging and interactive discussion of the results with the participants.
Workshop
The Future of Sales: Leveraging Thought Leaders and AI to Cultivate Brand Advocacy
16:00 – 17:00
Elena Enache – Global Growth and Innovation Consultant
Engaging workshop that explores how thought leaders are transforming sales strategies through the power of brand ambassadors. In an era where authentic connections are paramount, this session will focus on fostering a culture of advocacy within your organization, enabling your team to deliver real value to customers while effectively integrating artificial intelligence (AI) into your sales processes.
Participants will learn how to:
1. Leverage Thought Leadership: Understand the role of thought leaders in shaping perceptions and driving engagement. Discover how their insights can guide your sales strategies and enhance credibility in your market.
2. Cultivate Brand Ambassadors: Explore effective strategies for identifying and nurturing brand ambassadors within your company. Learn how these advocates can amplify your message, build trust, and create meaningful connections with customers.
Integrate AI for Enhanced Value Delivery: Learn how AI tools can analyze customer data to provide actionable insights that inform personalized sales strategies, ensuring that your approach resonates with individual customer needs.
3. Focus on Value Over Products: Shift the narrative from product-centric selling to value-driven conversations. Equip your team with the tools to articulate how your solutions genuinely address customer needs and challenges.
4. Foster Authentic Relationships: Discuss best practices for building genuine relationships with customers through transparent communication and shared values, ensuring long-term loyalty and satisfaction.
This workshop promises to provide actionable insights and practical tools to empower your sales team in an increasingly competitive landscape. By harnessing the influence of thought leaders and brand ambassadors alongside AI integration, you can redefine your approach to sales and create lasting impact in your market. Join us to transform your sales strategy for the future!